We Started in a Shared Office Space
Back then, financial literacy felt intimidating to most people. We thought there had to be a better way to teach money management without the jargon.
How EnergyInsightIQ Came Together
Three of us were working different jobs in Seoul—one in corporate finance, another teaching economics part-time, and the third freelancing in data analysis. We kept running into the same problem: people around us struggled with basic financial decisions.
Not because they weren't smart. They just never learned the fundamentals in a way that stuck. So in early 2019, we rented a small room in Gwanak-gu and started weekend workshops. Just eight people showed up to the first one.
But those eight came back the next week. And they brought friends. By mid-2020, we'd moved to a proper office and started developing structured courses. The energy sector became our focus area because it's tangible—people see those bills every month and want to understand where their money goes.
What Guides Our Work
These aren't corporate values we put on a poster. They're the things we actually talk about when planning courses.
Clear Over Clever
Financial concepts don't need fancy packaging. We break down balance sheets and cash flow statements using real examples from energy companies people know. No showing off.
Practice Matters More
Theory is fine, but you need to actually work through numbers to understand them. Our courses include hands-on exercises with real financial data—not hypotheticals.
Honest About Limits
We teach financial analysis basics. We won't promise you'll become an expert investor or land a finance job. But you'll understand how to read financial statements and make informed decisions.
Who Actually Teaches These Courses
Our instructors aren't just people who studied finance. They've worked in the field—analyzing budgets, reviewing reports, making recommendations to actual businesses.
Take Casper, for example. He spent seven years in corporate finance before getting fed up with how inaccessible financial education was. Now he leads most of our core modules and has a particular talent for explaining debt structures without putting people to sleep.
Casper Thornhill
Lead Financial Educator
"I remember sitting in meetings where people made expensive decisions based on gut feeling because they couldn't interpret the financial reports. That stuck with me. Teaching this stuff properly matters—it changes how people approach their own finances and business choices."
Our teaching team rotates based on course topics, but everyone brings direct experience. We think that context makes a difference when you're trying to understand why certain financial metrics matter.
How We Got Here
First Weekend Workshop
Started with eight attendees in a borrowed conference room. Taught basic budgeting and how to read utility bills. Realized people actually wanted this.
Moved to Gwanak-gu Office
Signed our first proper lease and developed structured curriculum. Added energy sector focus after requests from early students who worked in related industries.
Launched Online Platform
Built digital course materials so people outside Seoul could access our content. Kept in-person sessions for anyone who prefers that format.
Expanded Teaching Team
Brought on three additional instructors with backgrounds in financial analysis and energy sector consulting. Allowed us to offer more specialized modules.
Current Operations
Running regular courses both online and in-person. Working on new material about renewable energy financing and project evaluation. Still learning what works best.
Want to See How We Teach?
We offer sample sessions throughout the year. Come check out our approach before committing to a full program. Next open session is scheduled for September 2025.
